---
title: "Your Next Customer May Be An AI Agent: Are Businesses Ready To Market To Machines?"
date: 2026-10-06
source: http://www.bing.com/news/apiclick.aspx?ref=FexRss&aid=&tid=6ac63c46002443ed96f2fe6405a0a6cd&url=https%3a%2f%2fwww.forbes.com%2fcouncils%2fforbestechcouncil%2f2026%2f10%2f07%2fyour-next-customer-may-be-an-ai-agent-are-businesses-ready-to-market-to-machines%2f&c=16555840083322196495&mkt=en-us
description: "AI isn’t just a new traffic source to add to the media plan. It’s becoming a new customer in the funnel, one that reads your site differently than a person does, has no loyalty to your brand name and ..."
---

# Your Next Customer May Be An AI Agent: Are Businesses Ready To Market To Machines?

AI isn’t just a new traffic source to add to the media plan. It’s becoming a new customer in the funnel, one that reads your site differently than a person does, has no loyalty to your brand name and ...

*Published: 2026-10-06*