---
title: "Why Is Big Tech Trying to Make AI Agents the New Labubus?"
date: 2026-10-06
source: http://www.bing.com/news/apiclick.aspx?ref=FexRss&aid=&tid=6ac4bca835014bb68d12a940964edc7d&url=https%3a%2f%2fwww.vogue.com%2farticle%2fwhy-is-big-tech-trying-to-make-ai-agents-the-new-labubus&c=14395179666528654021&mkt=en-us
description: "Meta and OpenAI have rolled out fuzzy, kawaii-coded personal agents to handle everything from emails to shopping. But experts warn that users, brands and the internet itself aren’t equipped to manage ..."
---

# Why Is Big Tech Trying to Make AI Agents the New Labubus?

Meta and OpenAI have rolled out fuzzy, kawaii-coded personal agents to handle everything from emails to shopping. But experts warn that users, brands and the internet itself aren’t equipped to manage ...

*Published: 2026-10-06*