---
title: "Visa outlines B2AI strategy as AI agents become key buyers"
date: 2026-04-22
source: http://www.bing.com/news/apiclick.aspx?ref=FexRss&aid=&tid=69e932924e5042ff94c0cb9a332fb2b0&url=https%3a%2f%2fwww.msn.com%2fen-us%2fnews%2fother%2fvisa-outlines-b2ai-strategy-as-ai-agents-become-key-buyers%2fgm-GM57CE6DEE&c=7872702160885800754&mkt=en-us
description: "Visa’s chief marketing officer says companies must prepare for a new ‘Business-to-AI’ era where AI agents act as customer liaisons, influencing purchasing decisions. Businesses are already preparing ..."
---

# Visa outlines B2AI strategy as AI agents become key buyers

Visa’s chief marketing officer says companies must prepare for a new ‘Business-to-AI’ era where AI agents act as customer liaisons, influencing purchasing decisions. Businesses are already preparing ...

*Published: 2026-04-22*