---
title: "Amazon CEO Andy Jassy says external AI shopping agents barely move the needle on ads"
date: 2026-10-29
source: http://www.bing.com/news/apiclick.aspx?ref=FexRss&aid=&tid=6ae3c0042a7c4003ab9ae9f4f4ecf778&url=https%3a%2f%2fcryptobriefing.com%2famazon-jassy-ai-shopping-agents-ads-impact%2f&c=9606801126765406891&mkt=en-us
description: "Amazon CEO Andy Jassy says AI shopping agents drive minimal referral traffic and have had little impact on Amazon's lucrative advertising ..."
---

# Amazon CEO Andy Jassy says external AI shopping agents barely move the needle on ads

Amazon CEO Andy Jassy says AI shopping agents drive minimal referral traffic and have had little impact on Amazon's lucrative advertising ...

*Published: 2026-10-29*